Landing page optimization tips

Couple of quick notes: Your name in the headline… I would take it out all together. Slows down the flow.. and to be honest… they don’t really care what your name is. They just want “what’s in it for me”. I would change “In this webinar, name, Mobile Marketing Strategist,” To “Free HIGH CONTENT Webinar: TOP Mobile Marketing Strategists to reveals….”

Second part “will teach you all about Mobile Websites & SMS Messaging,”.. also adds no value. No one wants to know “all about it”. Does not clearly define the benefit.. what SPECIFICALLY will they learn. You do this very well in the bullets below. You could easily substitute one of those for that entire sentence.

Example: “Free HIGH CONTENT Webinar: TOP Mobile Marketing Strategists to reveals one secret little trick to getting your virtually business card right in the back pockets of 30% more RED HOT leads WITHOUT changing anything you are already doing”. I am sure you can make that better. Just so you get the idea. Hope that helps.

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